Introduction - Customer Profile

Engel & Völkers is one of the most important real estate agencies in the country and one of the leading international brands in the premium residential property segment. With a presence in more than 30 countries, it combines a solid network of owned and franchised offices that operate under high standards of quality and service.

In Spain, it is widely established in key cities such as Madrid, Barcelona and Valencia, where it manages hundreds of transactions each year. Its commercial structure requires agile, professional and easy to scale tools that facilitate the acquisition of properties at a market price.
The company maintains a strong commitment to technological innovation, seeking solutions that improve the end customer experience and optimize the work of its teams throughout the territory.

‍

2. The Challenge

The network faces several operational challenges:

• Need to facilitate market analysis for consultants with different levels of experience, especially in areas with less available data.
• Search for a solution that would centralize all the information needed to value properties in an agile and informed way.
• Opportunity to reinforce the attraction argument with clearer and more precise data to back up the price to the owner.
• Interest in optimizing the consultant's daily work without replacing already standardized internal processes, such as the property valuation report.

They were looking for a solution that would centralize key information for the analysis and valuation of properties, facilitating the daily work of their consultants and reinforcing the justification of the capture price with clear and accessible data.

‍

3. The solution

Engel & Völkers implemented Lystos, a SaaS platform designed to support the commercial valuation, recruitment and presentation process.
‍

Key modules used:


• Value: provides selectable comparables and market data to support capture prices.
• Explora: allows you to locate properties and obtain geographic and competitive context, including those with hidden addresses, without leaving the platform, combining in one place everything the consultant needs to make decisions. Find properties and create alerts.
• Digital card: offers a modernized presentation format, customizable by consultant, that allows you to share your contact in a simple and professional way with clients.

‍

Adoption process:

• The platform was smoothly incorporated thanks to its intuitive interface, which made it easy for consultants to adapt quickly.
• In Valencia, the team identified Lystos following a recommendation from an internal team in that city.
• From Valencia, it was extended to other large cities such as Madrid and Barcelona", integrating the tool into the training itineraries available.
• The training team has continued to directly support the use of the platform through regular sessions and individual support when needed.
• As a result, Lystos has become a natural part of consultants' day-to-day work, especially those in areas with less data or previous experience.
• ‍

‍

4. Impact

Quantitative:

• Time reduction in manual tasks such as searching for comparables and locating properties, especially in properties with hidden addresses or areas that are difficult to trace.
• Lystos has established itself as a central tool within the set of technological solutions that Engel & Völkers makes available to its consultants.
• Wide adoption in peripheral areas or by newer profiles, where quick access to centralized information provides a differential value.

‍

Qualitative:

• Lystos provides greater certainty to consultants by offering up-to-date, comparable data to support the capture price in their discussions with owners.
• The tool is especially valued in areas where there is less internal or historical data, helping to balance the level of information between different profiles and locations.
• Its intuitive interface and integrated functionalities (such as address locator or digital card) facilitate daily work and reduce the need to switch between multiple external sources.
• The training team appreciates its usefulness as a support tool for consultants in early stages or more complex areas.

‍

"The witness section, address locator and digital card have replaced several external tools."

‍

"Agents value Lystos very highly; it gives them tools to better defend the price to the customer."

‍

5. Customer Appointment

"Agents who use Lystos value it very positively, because it gives them information and tools that allow them to better develop their work."

- María Fernanda Pichón, Operations Lead

‍

"The tool is valuable to those who use it. The address locator and witness section are very helpful for appraisals."

- Carolina Portovedo, training and support

‍

‍

‍

‍